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Learn your NPS & uncover what customers are thinking!
How would customers describe your organisation? What is your score? Are you getting the feedback you need? Here is an opportunity to find out what customers are thinking and where you can improve.
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Mark Sinclair, Co-founder, Survey Space
What is Net Promoter Score?
The Net Promoter Score (NPS) is a widely used method to measure customer loyalty to a brand, company, product or service and to establish a benchmark. NPS involves asking customers to rate their experience against a single, high level, question.
“How likely is it that you would recommend our company/product/service to a friend or colleague?”
A scale of zero to 10 is used, with labels of “0. Not at all likely” and “10. Extremely likely”. The calculated NPS score can range from -100 to +100. Positive values correspond to greater customer loyalty.
NPS gives leaders a single target to focus on
Net Promoter Score provides leaders with a single metric to focus on. The NPS will go up or down based on performance. Simply set a target NPS, measure the NPS performance and implement actions to bridge any gap.
